For 30 years, Great Place To Work has been the world's leading authority on workplace culture.
Employees consult Best Workplaces™ Lists to make better decisions about who to work for.Employers use the lists to see how they stack up in the competition for talent.
Employers use the lists to see how they stack up in the competition for talent.
FORTUNE has an audience of 3.5M in print and digital footprint of 14.4M monthly unique visitors.
After you get Certified, you’ll be automatically considered for all of our Best Workplace lists for 12 months.
A hypothetical portfolio of publicly-traded companies on the FORTUNE 100 Best Companies to Work For list substantially outperformed the market overall.
How it Works
Great Place To Work Certification is a recognition award earned by companies that meet specific employee experience benchmarks. It highlights organizations with a positive, engaging workplace culture. Working with Great Place To Work gives you a competitive advantage by providing crucial insight on improving your culture as well as greater brand exposure in the employer market.
A: Great Place To Work Certification criteria are the global standard for quantifying and benchmarking the employee experience. Using the Great Place To Work Trust Model and the Trust Index Survey, Certification evaluates workplace culture from the perspective that matters the most — the employee — offering the most comprehensive picture on the market of the internal health of an organization.
To be considered for Certification, organizations must have 10 or more employees and must complete a two-step process:
Survey employees with the Trust Index Survey.
Complete the Culture Brief™, a company questionnaire.
Positive employee responses to the Trust Index Survey (four and above on the five-point scale) are averaged to provide an organization-wide assessment of culture: the Trust Index. Companies that score above the current threshold become Great Place To Work Certified.
Surveys must meet strict requirements for how they are distributed and the percentage of employees who respond to ensure they accurately represent feedback from the company’s full population.
A: To earn Great Place To Work Certification, the average score across your survey results must show that approximately 7 out of 10 of your employees are having a consistently positive experience at work.
Once you are Certified, you will receive an email from us with access to your survey scores, digital Certification badge, a toolkit of social media images, and press materials with shareable content. As an extra benefit, your organization will automatically be eligible for all our award lists through the entire 12-month period your Certification is valid.
A: Employees answer 14 demographic questions and respond to 60 statements across a five-point consistency scale as well as two open-ended questions. Employees generally take 10 to 20 minutes to complete the survey.
A: In broad terms, the Great Place To Work Trust Index™ Survey measures the level of trust in your organization and the consistency of the employee experience. In other words: How often can employees count on something happening in their workplace, such as clear and honest leadership, fair treatment, and employee recognition?
More specifically, the Great Place To Work Trust Index Survey measures individual employee experiences of five dimensions of a high-trust company culture through 60 statements and two open-ended questions. Three of the dimensions are connected to the actions of leaders and building trust: credibility, respect, and fairness. The other two dimensions measure the workplace experience of employees in relation to their colleagues and the wider organization: pride and a sense of belonging.
These five dimensions create a workplace culture where employees feel empowered and encouraged to do their most meaningful work. High-trust cultures are shown in Great Place To Work research to outperform their competitors in recruitment and retention, productivity and innovation, and financial performance.
Survey answers are assessed on a five-point scale, revealing the most common experience of employees in the organization. Employee scores are averaged to provide an organization-wide assessment of workplace culture: the Trust Index score.
